Restaurants can benefit from digital window signage, which allows for quick updates to promotional items and menu content such as new items, prices, sold-out items, and calorie counts. The breakfast menu can be easily switched through Auto Advance Scheduling, eliminating the need for day-parting. When creating a window display, it is crucial to keep in mind that it will be one of the first things people see from across the street or while walking by. Therefore, it must be eye-catching and draw foot traffic into the restaurant. LED display screens are the most effective for this purpose, as they are visually appealing and informative for customers. In 2018, there has been a significant increase in the use of window and outdoor LED displays by retailers, which indicates their effectiveness.
In today's world, customers expect dynamic digital content everywhere they go, including when they dine out. Quick-service restaurants have picked up on this trend and have replaced their printed menus behind and above the order counter with digital menu boards. These boards not only impress customers with state-of-the-art technology but also provide a clear and easy-to-understand menu, leading to increased customer satisfaction and return business. Plus, customers are more likely to leave positive reviews online when they have a positive experience.
Investing in digital menu boards could be a great return on investment, as they increase sales and revenue. Outdoor LED displays are becoming more popular due to reduced costs, better technology, and higher reliability. These displays must be bright enough to be seen in direct sunlight and must be able to withstand all weather conditions. However, modern outdoor-rated display panels are helping to stimulate the rise in drive-through screen adoption.
Window signage is also a great way to attract customers and promote menu items. With LED display screens, promotional items and menu content can be easily updated, and day-parting is no longer a concern. LED screens are attractive and communicate important information to customers, making them a popular choice among retailers. Overall, investing in digital menu boards and LED displays can greatly benefit a business and increase revenue.